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Wicked London: Your Guide to the Enchanting West End Musical

Prepare to be spellbound as you embark on a magical journey through the land of Oz with the enchanting West End musical phenomenon, Wicked London.

Playing at London’s Apollo Victoria Theatre, this vibrant production unveils the untold story of two unlikely university friends who later become the Wicked Witch of the West and Glinda the Good.

From behind the emerald curtain to the stage, join us as we venture through the captivating world of Wicked London and discover all you need to know for your ultimate West End experience.

Wicked London

Enchanting Evenings at Apollo Victoria Theatre

Step into the mesmerising world of Wicked at the historic Apollo Victoria Theatre, a significant part of West End history.

Originally constructed as a cinema in 1930, it later transformed into a theatre in 1981, featuring an array of musical productions before becoming the home to the West End musical phenomenon, Wicked.

With a seating capacity of 2,328, the theatre offers a magical experience for all, with accessibility for individuals with disabilities.

Location and Accessibility

Located at 17 Wilton Rd, Pimlico, London SW1V 1LG, United Kingdom, London’s Apollo Victoria Theatre sits directly opposite Victoria Underground Station, making it easily accessible by public transportation.

St James’s Park and Pimlico tube stations are also within walking distance, along with bus stops at Victoria Rail Station and Neathouse Place.

The theatre is surrounded by notable landmarks such as Buckingham Palace, Little Ben, and Westminster Cathedral, making it a convenient and memorable visit.

The theatre ensures a comfortable experience for all its patrons, offering accessible seating, accessible toilets, and assistance for guests with visual and hearing impairments.

Do bear in mind the Wicked performance includes loud noises, which could be a concern for some guests.

For more information on accessibility, consult the official website of the Apollo Victoria Theatre.,

wicked witch

Seating Insights

The Apollo Victoria Theatre features a traditional proscenium arch layout, with a seating capacity of 2,328. The theatre houses two distinct seating areas: the Stalls and the Dress Circle.

For optimal viewing, the most suitable seats are located in the centre of the stalls, preferably in rows F-K. Keep in mind that access to the Stalls and Circle seating is only possible via stairs with handrails in place throughout the theatre.

A wheelchair lift is available to provide level access to the foyer facilities and an accessible toilet, ensuring a comfortable experience for every guest.

When selecting your seats, consider the type of experience you wish to have. Each area offers a unique perspective of the show’s incredible visuals and performances.

Regardless of where you sit, the magic of Wicked will captivate and transport you to the enchanting world of Oz.

Amenities and Facilities

Once inside the Apollo Victoria Theatre, you will find an array of amenities and facilities to enhance your visit. The theatre is equipped with:

  • Auditorium
  • Cloakroom
  • Bar
  • Shop
  • Toilets

Enjoy a pre-show or interval drink at the theatre’s bars and refreshment areas, where a variety of beverages and snacks are available for purchase. The Apollo Victoria Theatre accepts cash, credit cards (Visa, Mastercard, American Express), and contactless payments for in-house purchases.

Beyond refreshments, the theatre sells a range of Wicked-themed souvenirs and merchandise. Some options include:

  • T-shirts
  • Posters
  • Keychains
  • Magnets
  • Program books

Bring home a piece of the magic and commemorate your unforgettable night at the theatre with a memento from this spellbinding production.

west end history

Behind the Emerald Curtain: The Cast and Creatives

Experience the magic of Wicked brought to life by its talented cast and creative team. This part of the guide introduces the show’s stars, the creative team behind the production, and the technical wonders that make Wicked an unforgettable experience for all age groups.

Stars of the Show

At the heart of Wicked are its charismatic leading performers, Alexia Khadime and Lucy St. Louis, who bring the iconic characters of Elphaba and Glinda to life on stage. Khadime and St. Louis deliver powerful and captivating performances, showcasing their exceptional vocal prowess and acting abilities, as they take the audience on an emotional journey through friendship, love, and rivalry.

The talented cast also includes Ryan Reid as Fiyero, Sophie-Louise Dann as Madame Morrible, and Mark Curry, among others. Each member of the cast contributes to the overall magic of the show, creating an unforgettable experience for audiences.

Visionary Team

The creative forces behind Wicked include director Joe Mantello, composer and lyricist Stephen Schwartz, and book writer Winnie Holzman.

Mantello is renowned for his work as a director on Broadway, including the acclaimed musical Wicked. Schwartz is celebrated for his noteworthy works as a composer and lyricist, including the musicals Wicked, Godspell, and Pippin.

Holzman, on the other hand, served as the book writer for Wicked, receiving a Tony Award nomination and a Drama Desk Award for her contribution.

This talented team of visionaries has come together to create a show that has captivated audiences across the globe for almost two decades. Their collective genius has brought the world of Oz to life, providing a fresh perspective on the classic story of the Wizard of Oz and reimagining the lives of its beloved characters.

Technical Marvels

Technical aspects play a significant role in bringing the enchanting world of Wicked to life. From lighting design by Kenneth Posner to sound design by Tony Meola, each element contributes to the captivating and immersive atmosphere of the show. The use of:

  • ETC Source Fours
  • Mini-strips
  • Altman strips
  • Arri Fresnels
  • Lycian followspots

For lighting creates stunning visual effects that leave audiences spellbound, especially with the strobe lighting feature.

Projection design by Elaine J. McCarthy adds depth and dimension to the set, generating dynamic visuals that transport the audience into the world of the show. These technical elements work in harmony to create a magical and enchanting experience that stays with the audience long after the curtain falls.

frank baum's beloved characters

Booking Your Journey to Oz

Booking your journey to Oz is straightforward with tickets for Wicked. This part of the guide outlines the various ticket purchasing methods, the policy for late arrivals, and age recommendations to help ensure a smooth and enjoyable theatre experience.

Ticket Acquisition

There are several ways to purchase tickets for Wicked:

  • Online: Visit the official Wicked website at or authorized platforms such as Ticketmaster.
  • By phone: Call 0844 338 7000.
  • In person: Visit the Apollo Victoria Theatre Box Office. The Box Office is open from Tuesday to Saturday between 10:00am and 7.45pm, and on Sunday from 10.00am to 3.00pm.

Purchasing tickets through authorized sources is necessary for a smooth and secure transaction. Once you have your tickets in hand, you are one step closer to experiencing the magic of Wicked.

Latecomers Policy

Being on time is important when attending a performance of Wicked, as latecomers may only be admitted into the auditorium at a suitable break in the performance, approximately 25 minutes after the show commences. This policy ensures minimal disruption to the performers and fellow audience members, allowing everyone to fully immerse themselves in the enchanting world of Oz.

To avoid missing any part of the show, plan your arrival at the theatre with ample time to account for potential transportation delays or other unforeseen circumstances. Arriving early will also provide you with the opportunity to explore the theatre, purchase refreshments, or browse the souvenir shop before the performance begins.

Age Recommendations and Advisories

Wicked is recommended for ages 7 and up, as some scenes may be deemed as frightening for younger audience members. Babies are not allowed in the venue. Children below 5 years of age are also not permitted. Guests aged 15 or younger must be accompanied by an adult of 18 years or older when seated. Seating arrangements must accommodate these regulations..

The show features the following effects, which may affect some individuals:

  • That loud noises
  • Flashing lights
  • Smoke effects
  • Strobe lighting

These factors should be taken into account when planning your visit to ensure all members of your party have an enjoyable and comfortable experience.

Wicked London

A Night to Remember: The Wicked Experience

As the curtain rises and the lights dim, prepare to be transported to the enchanting world of Wicked. This part of the guide covers the captivating story, acclaim, and sensory spectacle that make Wicked an unforgettable experience for all age groups.

The Story Unfolds

Wicked unveils the untold narrative of the Witches of Oz, chronicling the journey of Elphaba and Glinda before they became the Wicked Witch of the West and Glinda the Good Witch.

The musical reinterprets the story of the Wizard of Oz by offering an alternative perspective on the life story of Elphaba and her relationship with Glinda.

Wicked examines the intricacies of their relationships and confronts stereotypes with poise, posing questions about stereotypes, bullying, and friendship, prompting the audience to re-examine their pre-existing ideas about good and evil.

The themes explored in Wicked include:

  • Racism
  • Identity
  • Magic
  • Fractured visions of life

As the story unfolds, the audience is taken on an emotional journey, witnessing the transformation of two unlikely university friends, who are young witches and among Frank Baum’s beloved characters, as they navigate the complexities of friendship, love, and rivalry in the magical Land of Oz.

Acclaim and Accolades

Wicked has captivated audiences across the globe, earning critical acclaim and a loyal fanbase. Over 11 million people have experienced the magic of Wicked in London alone. The show has garnered over 100 major international awards, including:

  • Three Tony Awards
  • Two Olivier Awards
  • A Grammy Award
  • Ten WhatsOnStage Awards

The Daily Telegraph describes Wicked as a “devilishly clever spin on The Wizard of Oz”.

Its imaginative storytelling, catchy songs, and impressive performances have solidified Wicked’s place as one of the most successful musicals and a must-see West End production.

As you sit in the Apollo Victoria Theatre, you become part of the millions who have been captivated by this enchanting tale of the Wicked musical and other successful musicals.

Sensory Spectacle

Wicked is a feast for the senses, with dazzling visuals and immersive soundscapes that transport the audience into the enchanting world of Oz. The show features:

  • Loud noises such as the orchestra commencing with a thunderous bang in the second act
  • Flashing lights employed for special effects
  • Smoke effects utilised to create atmosphere and augment the visual experience

These sensory elements work together to generate a captivating and enchanting experience that stays with the audience long after the curtain falls. From the electrifying opening number to the heartfelt finale, Wicked offers a sensory spectacle that includes:

  • Stunning visual effects
  • Powerful and emotive music
  • Engaging storytelling
  • Dynamic choreography
  • Impressive set designs
  • Vibrant costumes

Wicked is a show that will leave you spellbound and longing for more, as you witness the journey of the wonderful wizard.

three tony awards

Plan Your Visit: Practical Information

As you get ready for your visit to the enchanting world of Wicked, considering practical information such as dress code, refreshments, and luggage storage is necessary. This part of the guide provides the needed information to ensure a smooth and enjoyable theatre experience.

Dress Code and Conduct

While there is no set dress code at the Apollo Victoria Theatre, patrons are expected to wear clothing that is comfortable and appropriate for the theatre environment. Smart casual attire is generally acceptable for a night at the theatre. Remember, you will be seated for an extended period, so choose clothing that allows you to enjoy the show comfortably.

In addition to appropriate attire, observing proper theatre etiquette is crucial for ensuring a pleasant experience for both the performers and your fellow audience members. Refrain from talking or creating disruptions during the performance and remember that the use of mobile phones and electronic devices is not permitted during the show.

Refreshments and Souvenirs

During your visit to the Apollo Victoria Theatre, you will have the opportunity to indulge in a variety of refreshments and purchase souvenirs to remember your magical night. Snacks, drinks, and alcoholic beverages can be purchased at the theatre’s bars and kiosks. For a seamless experience, you can pre-order your beverages and snacks using their ordering tool.

Commemorate your enchanting evening with a souvenir from the theatre’s selection of Wicked-themed merchandise. Some options include:

  • Logo bucket hats
  • Witch beanies
  • Mine globe
  • Witch hat necklace

There is something for every Wicked fan to treasure.

Luggage and Storage

If you require luggage storage during your visit to the Apollo Victoria Theatre, there are several options available in the vicinity. Reliable luggage storage services near the theatre include LuggageHero and Stasher, with fees starting at £4.50 per bag for the entire day. Operating hours may vary depending on the service, so check their respective websites for details.

Please note that the Apollo Victoria Theatre is not currently operating a cloakroom facility and cannot accept suitcases, rucksacks, or large bags. Small bags and coats may be stored under your seat during the performance.

Final Thoughts

The enchanting world of Wicked awaits you at London’s Apollo Victoria Theatre.

From its captivating story and talented cast to the unforgettable sensory spectacle, Wicked is a magical journey that will leave you spellbound.

As you prepare for your visit, consider the practical information provided in this guide to ensure a seamless and enjoyable experience.

With your tickets in hand, you are one step closer to embarking on the journey of a lifetime to the land of Oz.

most successful musicals

Frequently Asked Questions

Here we answer your questions about Wicked the Musical in London.

Where can I see Wicked in London?

Experience the spectacular musical, Wicked, live at the Apollo Victoria Theatre in London’s West End. Owned by ATG Ambassador Theatre Group, this venue has been home to Wicked for over 17 years. Secure your premium seats now!

What is the nearest tube to Wicked?

The nearest tube to Wicked is Victoria Station, located just a minute’s walk away.

How long is Wicked in London for?

Wicked in London runs for 2 hours and 45 minutes, including a 20-minute interval. Please check for changes to the schedule as additional performances are often added during peak times.

Is Wicked appropriate for a 6 year old?

Given that Wicked is recommended for ages 7+, it may not be suitable for a 6 year old.

Are there any accessible performances for guests with disabilities?

Yes, the Apollo Victoria Theatre provides accessible performances which can be booked through the ATG Access Membership scheme.

Holly Smith

I Love Musical Theatre and made the West End World Website To Share My Experiences, Reviews & Theatre News.